Archives for Marketing News

Top SEO Advice from Social Media Today…

8 of the Most Important HTML Tags for SEO By Aleh Barysevich  Published March 27, 2020 Are you utilizing HTML tags in your SEO process? HTML tags are code elements with the back-end of all web pages, but there are also specific HTML code types which provide search engines with key info for SERP display. Essentially, these elements highlight parts of your content that are relevant for search, and they describe those elements for search crawlers. That said, you don’t have to use all of these extra code tools. Search engines are getting smarter, and there’s much less use for HTML tags
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Social Media Report

What Customers Really Want from Your Social Brand A little trust, a little love, and a lot of convenience… From digital detoxing and data security to the demand for fast and personalized experiences, new forces are changing the rules of customer engagement.  But amid all these changes, there are timeless customer needs that won’t be changing anytime soon.  In this ebook, you’ll discover three keys to customer engagement that you can use to build a lasting marketing strategy. What You’ll Learn What today’s customers expect from your brand on social The 3 C’s of customer engagement How real brands are putting these
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Latest Social Media News From Social Media Today…

  Most Popular This Week   Facebook Adds New COVID-19 Information Panel to the Top of All User News Feeds   Facebook is adding a new COVID-19 information panel to the top of all user News Feeds, while it’s also making Facebook Workplace available for free to government agencies and emergency services.     Facebook Is Testing a New Option Which Would Connect Brand Loyalty Programs to In-App Activity   Facebook recently launched a new program which enables users to connect their brand loyalty programs to their Facebook activity, adding a new way for brands to incentivize engagement.     Snapchat
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Latest Social Media News From Social Media Today…

  Editor’s Choice   Instagram Launches First Stage of IGTV Monetization, With In-Stream Ads Coming to Selected Channels   Instagram is reaching out to selected creators, inviting them to take part in the initial launch of ads in IGTV content.    Read now →   Best of Social Media Today   #SMTLive Recap: Building Your Brand Through Thought Leadership   In our most recent #SMTLive Twitter chat, we explored the virtues of thought leadership, and how it can benefit your business.     Beware of Virtue Signaling in Brand Communications About COVID-19   COVID-19 has become the dominant focus of
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The latest Social Media News From Social Media Today…

  Editor’s Choice   Twitter Offers Advice for Brand Communications Amid Coronavirus Outbreak   With the coronavirus outbreak causing major disruptions, and widespread anxiety, Twitter has outlined some tips on what brands should consider in their communications at this time.   Read now →   Best of Social Media Today   Instagram Is Testing a New Option to Re-Share Live Videos to IGTV   Instagram is now testing a new feature that would enable you to immediately upload any live videos to IGTV after the broadcast has ended.     Twitter Takes Another Step Towards Identifying Bots With New Developer Policy
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The Premier League has decided to postpone all matches until the 3rd of April due to Coronavirus

Premier League News from the Guardian: Following a Friday morning meeting between all 20 clubs. “It was unanimously decided to suspend the Premier League with the intention of returning on 4 April, subject to medical advice and conditions at the time,” reads a statement. The Premier League’s chief executive, Richard Masters, describes this is an “unprecedented sitaution” and adds: “Above all, we wish Mikel Arteta and Callum Hudson-Odoi speedy recoveries, and everyone else affected by Covid-19. In this unprecedented situation, we are working closely with our clubs, Government, The FA and EFL and can reassure everyone the health and welfare
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Battling coronavirus-misinformation in the age of social media…

Public health professionals trying to provide the nation with facts about the spread of coronavirus are battling a wave of misinformation, as they wrestle with the first major British health crisis of the smartphone era. Officials are providing regular updates to the media on the spread of the infection, but at the same time half-truths about the best way to treat the illness are already going viral on WhatsApp and other messaging services. Some are suggesting dubious herbal remedies, while one viral message – which claims to be advice from an uncle who is a Chinese doctor – mixes standard
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Google’s 200+ Ranking Factors: The Complete List as of 2020 🌍💼📰

Interesting Article on Google Search Engine Ranking Factors as of 2020. Great read for those looking for SEO Tips are ways to improve their websites’ internet page rankings: You might already know that Google uses over 200 ranking factors in their search engine algorithm… But what are they? Well, you are in for a treat because I’ve put together a complete list. Some Factors are proven. Some Factors are controversial. Others Factors are SEO speculation. But they are all here. And the search ranking factors were recently updated. The entire 200 Google Ranking Factors list is updated for 2020. Let’s
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The 10 Most Important SEO Tips You Need to Know 🌍📲📰

The 10 Most Important SEO Tips You Need to Know… A lot has changed in the world of search engine optimisation. However, certain fundamental principles remain unchanged.  For example, targeting keywords with the sole intent of improving organic rankings no longer works with search engines but choosing the right keywords is still an important piece to the puzzle. Here’s the top 10 SEO tips that you need to know. — Read on www.google.co.uk/amp/s/neilpatel.com/blog/10-most-important-seo-tips-you-need-to-know/amp/
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The A to Z of Marketing from Marketing.Wales

Check out the A to Z of Digital Marketing...   The A to Z of Marketing – Marketing Agency Wales from Welsh Marketing Agency MA Consultancy. — Read more about this on marketing.wales/the-a-to-z-of-marketing/        
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Find the latest Welsh, UK & International News from the Mike Armstrong News Websites & One Stop Entrepreneur Shop 😎📰💻🏴󠁧󠁢󠁷󠁬󠁳󠁿🇬🇧 #MANews

News from MA News... Welcome to Mike Armstrong News #MANews.  Here you will find lots of UK & International News including UK & International General News, UK & International Business News & UK & International Sport News.     Our General News includes Celebrity News, Politics, Retail News & Weather Stories.     Our Business News includes Business News, Business Events, Business Advice & Business Information.     Our Sports News includes Sports Updates, Football News & Rugby News etc.     We offer Regional News too for those only interested in News from one region.     Our Regional
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Interesting Article on Influencer Marketing 🖥 💼📱

Adam Williams, CEO of Takumi It’s easy to forget how recent a phenomenon influencer marketing is – Instagram isn’t even 10 years old yet! As such, the techniques and rules that govern it have had to grow quickly – and they’re still evolving. Over the last three years, however, influencer marketing has gone from strength to strength, thanks largely to greater regulation and the efforts of brands to create more impactful, authentic campaigns. But as we progress deeper into the new year, what does the future have in store for influencer marketing and what is the potential for businesses considering
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Facebook’s Social Media Accounts we’re temporarily hacked 🖥💼🇺🇸

Facebook’s social media accounts were temporarily taken over by a group of hackers on Friday afternoon. The hacking group OurMine posted on the Twitter and Instagram accounts for Facebook and Messenger, writing “even Facebook is hackable”. The accounts have now been restored. OurMine claims its attacks are an attempt to show cyber vulnerabilities. In January it hijacked over a dozen accounts for teams in the US National Football League. The group posted a statement on Facebook’s Twitter account. “Hi, we are OurMine. Well, even Facebook is hackable but at least their security is better then Twitter.” It also hijacked the
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Google Maps Logo get 15th Birthday rework! 🎂 🎉

[Click here to view the video in this article] Left: New Logo | Right: Old Logo Google Maps is getting a design overhaul in celebration of its 15th birthday. The app icon is getting a new look that resembles a pin. Previously, the logo took on the form of a map. According to Google’s blog post, the redesign will put greater emphasis on discovery and recommendations along with three new tabs at the bottom of the screen that read ‘Saved’, ‘Contribute’ and ‘Updates’. The ‘Saved’ button includes bookmarks of places you have gone to or wish to visit. The ‘Contribute’
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How to best use Pinterest for your Business Marketing 📌 🖥📱

Did you know: Pinterest is such a key part of the buying journey for its users that over 90 percent of weekly active Pinners use Pinterest to make purchasing decisions.  Talk about buying power! Not only are Pinterest users making purchase decisions on the platform, 83 percent say they are making purchases specifically based on the content they’ve seen from brands on Pinterest.  Pinterest is no longer simply a place to save ideas and build dream boards. Instead, Pinterest has turned into the world’s largest visual discovery platform. And there are a lot of opportunities for brands. We had a chance to chat with the
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